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UChat x GTM: Track Web Chat Conversions
In May 2023, UChat empowered marketers with GTM Integration for Web Chat:
📊 Key Tracking Capabilities:
✔ Goal Completions: Form submissions, button clicks, etc.
✔ User Journey Mapping: See paths before/after chat
✔ Custom Events: Track specific bot interactions
✔ ROI Attribution: Connect chats to revenue