Digital Marketing Specialist

Sales & support
Remote
Full time

About the role

We're looking for a digital marketing specialist to join UChat team. You will help us to expand into more markets. Existing experience with SAAS marketing are highly preferred.

You will

  • Plan, prepare and manage the publication and distribution of marketing and campaign assets, across digital and offline media
  • Implement the strategy through the development of online campaigns across Search and Display with the support of the media agency
  • Contribute to creation of, and directly manage the production and management of multichannel marketing campaigns to drive campaign registrations, acquisition and retention to achieve agreed revenue targets
  • Maintain and manage their key dates marketing calendar.
  • Write, edit and proof-read marketing copy for use across different channels
  • Support on media and creative agency management
  • to develop media and publicity plans to support campaign objectives
  • Measure and report performance of all marketing campaigns and assess against objectives (ROI and KPIs)

Ideally, you have

  • Evidence of implementation of digital marketing strategies
  • Experience of coordinating media agencies and / or creative agencies, as well as other third party suppliers
  • Ability to operate, consult and deliver within a complex stakeholder environment
  • Proven experience in writing, editing and proof reading marketing copy for different channels, incl. writing for SEO and within the parameters set by platforms for paid copy on social media
  • Knowledge of best-in-class market research techniques, and statistical / data analysis methods
  • A proven track record within Paid Social, Programmatic, DV360, etc.
  • Solid understanding of Google tools: Google Ads (Search, display and re-marketing), Google Analytics, and reporting
  • Previous experience working in a not-for-profit / fundraising environment will be highly advantageous  

If you are interested in the role, reach out to matthew@uchat.com.au, please send your resume & cover letter.

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