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Introduction
In this detailed overview, we explore the latest enhancements to the platform's integration capabilities, focusing on the new Facebook Business feature.
These updates streamline product synchronization between Facebook and the chat e-commerce system, simplifying workflows and improving accuracy for users managing product catalogs and orders.
Key Features and How to Use Them
1. New Facebook Business Integration
Accessible via the Integrations menu.
Allows users to connect their Facebook Business account seamlessly.
Requires login to Facebook within the browser for authorization.
Once connected, users can sync product catalogs with a single click.
2. Connecting and Syncing Catalogs
After authorization, clicking "Connect" grants access to Facebook catalogs.
The system pulls all catalog data, including product details.
Users can disconnect and reconnect as needed for updates.
3. Syncing Products to Chat E-commerce
The platform now supports one-click synchronization of Facebook product data into the local chat e-commerce system.
Previously, manual updates were necessary, involving ensuring content ID matches SKU.
Now, the sync process automatically aligns product information, reducing errors and saving time.
4. Ensuring Correct Product Messaging
To send accurate product messages via WhatsApp, the SKU must match the content ID in the product catalog.
This alignment guarantees correct product details in messages and accurate order processing.
5. Currency Synchronization
It is essential that the currency in Facebook catalog matches the platform’s e-commerce currency.
Users should navigate to Settings > Currency to verify and align currencies.
This ensures pricing consistency and prevents discrepancies during synchronization.
Summary Table of Key Points
Feature | Description | Importance |
---|---|---|
Facebook Business Integration | Connect Facebook account for catalog access | Simplifies catalog management |
One-click Product Sync | Sync Facebook products to chat platform | Saves time, reduces manual errors |
SKU & Content ID Match | Ensures correct product messaging | Maintains order accuracy |
Currency Alignment | Match Facebook and platform currencies | Ensures consistent pricing |
Best Practices for Users
Always verify Facebook catalog permissions before syncing.
Confirm content ID and SKU alignment for accurate messaging.
Regularly check currency settings to prevent pricing issues.
Use the one-click sync feature for quick updates, especially after catalog changes.
Summary
These updates significantly enhance the ease of managing product catalogs across Facebook and chat e-commerce platforms.
By automating synchronization and emphasizing data consistency, users can expect more efficient workflows and fewer errors. We encourage everyone to utilize these new features to optimize their online store management.